10 October 2012
Selvaraghavan has started a new production house named Aum Productions to encourage new talent in various fields of cinema. He has stated that over the next two years, his production house will produce 7 films. Within hours of this announcement, his production company received more than 500 entries from aspiring writers, actors, directors, singers. Selvaraghavan's upcoming film Brindavanam Lo Nandakumarudu (Irandam Ulagam in Tamil) is expected to release in January and after that he'll begin shooting his next bilingual film with Rana in lead role.