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National coverage for Sivaji

June 15, 2007
Hyderabad

Vijaya Chandar

Rajnikanth’s latest film Sivaji grabbed the attention of national media. NDTV, CNN IBN and CNBC - TV 18 have shown lot of interest in covering the Sivaji release. An OB Van of CNBC - TV 18 was kept at Prasad multiplex today morning to relay the release event live to CNBC TV 18.

Pyramid - a publicly listed company based in Chennai - has acquired rights of Sivaji for most of the areas. Pyramid has around 29 multiplexes, 325 screens and over 2.25 lakh seats per show. Here is the data of Pyramid release of Sivaji (Telugu and Tamil) worldwide

Area No. of screens No. of daily shows No. of seats
Tamilnadu 86 260 2.41 lakhs
Andhra Pradesh 110 440 3.25 lakhs
Karnataka 4 16 0.11 lakhs
Malaysia 52 212 1.01 lakhs
Note: This data is limited to Pyramid theaters only

 

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