05 August 2013
Kasi Viswanadham (producer of Ravi Teja’s Krishna and Vijay’s Anna) has bought the Nizam distribution rights of recent release Romance for a reported price of 80 lacs. This film has collected a share of 80 lacs in Nizam in just three days. Distributor Kasi Viswanadham told idlebrain.com that he is expecting a total share of 1.7 crores in the full run.
Made with a budget of 2 crores, Romance was released with a lot of hype on friday (2 August) in lots of theaters (54 screens in Hyderabad). The aggressive promotions and brand value (3 consecutive hits associated with Maruthi) ensured good openings.