MAA TV , a leading Telugu TV channel network, is pleased to announce the launch of two new channels, MAA Movies and MAA Junior, taking the total number of channels in its bouquet to four

Coinciding with this auspicious occasion, Tollywood’s young and dynamic hero Ram Charan , has been inducted as a director on the board of MAA Television network limited

The launch of two new channels will take MAA TV to the next orbit and take MAA closer to the hearts of Telugu viewers.

Over the MAA TV has built a strong movie library that boast of cult classics and blockbusters in telugu cinema to enthrall its viewers. The new channel,MAA movies ,will leverage the strength of the movie library to offer films and film-based content to viewers. With a wide range of film –based programmes, MAA Movies will provide the film lovers with pleasant entertainment throughout the day.

Since its inception, MAA TV is working very analysis for its kid; channel, MAA Junior, to differentiate it from the restof the channels in this genre. Consudering of interesting and innovative concepts. A Lot of programs relevant to the children education and edutainment are planned for MAA Junior.

Besides featuring best international animation programs in good quality Telugu version MAA Junior will focus on Indian ethos, culture and value system with emphasis on local form and connect. Programmes alimed at both pre-school and school segments will have a balanced focus on rural, urban and semi urban segments in Andhra Pradesh. Various forms talent in the children will be showcased effectively. To put it simply, MAA Junior will be a huge gratification for children and most other viewer with childhood still at hearts.

Announcing the launch of MAA Movies and MAA Junior channels, the Chairman of MAA TV, Mr. N Prasad said ,”MAA TV ‘s vision is to attain diaspora worldwide by delivering pleasant and wholesome entertainment, The launch of two new channels is a major step towards this objective.”

On Ram Charan’s induction as a Director, Prasad said :”Ram Charan is a fine blend of star attraction, action ,dance skills and mass fan following. As an icon reflecting the aspirations world, Ram Charan will add value to the Maa Brand, besides contributing his innovative thoughts on entertainment programming.”

Speaking on the occasion, Mr. Nagarjuna Akkineni, promoter Director of MAA TV said, “MAA TV is know for its vibrat, innovative ,pleasant, versatile and interactive programming. The new initiatives will go a long way in its mission to bring whole lot of interesting programmes for the Telugu TV viewers.”

Allu Arvind, promoter Director of MAA TV said, “As the name ‘MAA’ indicates MAA TV is very close ti the hearts of its viewers and it stands out from the cluster of channels through programming qua;ity, Emotional connect with the viewers has been the core strength and hallmarks of MAA TV. The addition of two new channels is a major milestone for MAA TV and will strengthen its position,”