Srikanth’s latest film ’Adi Lakshmi’ was launched at a function at Rama Naidu studios on the morning of 4th August. Chiranjeevi sounded the clapboard on the lead pair. D Rama Naidu switched on the camera and K Raghavendra Rao directed the first shot.

Actor Srikanth said, “I am doing a rough character in this film. This characterization has lot of scope for various emotions. My character struggles a lot and troubles others to achieve something in life.”

Actor Naveen Vadde said, “Srikanth and I are doing very competitive roles. I worked in the direction of RV Suresh (Suresh Varma) for Manasichi Choodu film in the past. I doing the role of a lawyer.”

Actress Sridevi said that she is doing the role of a glamorous modern girl.

The regular shooting will start on 5th August and will be completed in single schedule. Chakri is composing six songs for this film. Audio of this film will be released for Vijaya Dasami and movie will be released for Deepavali.