Telugu Film Producers' Council president Tammareddy Bharadwaja and hero Sharwanand were the priced guests at the inauguration of the Exclusive Franchisee of Moser Baer at Ameerpet X Roads, Hyderabad, today. The franchisee consists of a wide range of VCD and DVD collections of classics, middles and modern films in all South Indian regional and Hindi language. Hollywood collection also exists, apart from cartoon and animated films, documentaries and games.

Tammareddy Bharadwaja, who lit the lamp formally inaugurating the franchisee, said that the effort of Moser Baer in providing the oldies and latest films of all languages at the disposal of the film lovers was a big leap indeed. "Making available such material will be of great help to the upcoming directors, artistes, technicians and general audience. It heralds new development cutting down the high prices and selling the goods at reasonable prices with quality and original material. It would also pave way for curtailing the video piracy to a good extent."

Sharwanand had ribbon-cut the franchisee. "I am thrilled at the range of collection available here. It is a big boon to the film loves to enjoy the rich entertainment of the Indian cinema at highly affordable prices, besides making a home library of their own. I wish them all the best." Replying to a question, he said that he liked all kinds of genres in films.

SP Siva Prasad, Area Sales Manager, said that this Moser Baer has been expanding its services to all important locations in the city. "Our objective is to provide quality VCDs and DVDs of the celebrated Indian films, classics and latest films as well. We also have rich Hollywood collection. We seek the suggestions of our patrons from time to time for catering to their taste to the best of our ability."