(After
seeing the legal notices posted in R-E-D in Idlebrain.com, definitely
the alarm bells are on for those who produce the pirated-cute-stuff
overseas??? Let's look at some of the realities in North America
and possibly the solutions as well
.)
Well
.I
live in a place called "North America" where 9-out-of-11
desis watch only "bootlegged" movies
.it's a "911"
situation here when it comes to Indian movies are concerned
.Pathetic!!!
.
but True!!! The simple logic is why burn so-much greenbacks just
for a movie!!! when a cheap source like "a pirated version"
is readily available for 1$-Video and 3$-DVD rental!!! If watched
in a theater it will cost for a family of four, 8$*4=32$ plus
atleast two-combo-popcorns for kids totaling atleast 50$ taxes
included. If this logic applies to you too, you should read further
without any inhibitions
.
The
main accusation here is some Indian movies are never released
in the theaters so they have to solely depend on Videos and DVDs.
The option is to get one whether original or pirated
. who
knows
. when asked the rental fellow always says it is a
good print
.the conversation goes like this
.but at
the end when you insert that cute stuff
.you definitely have
that hair-pulling-frustration on one-out-of-two basis!!! If you
have lot of hair and needs to go to the salon for a hair-cut,
try out this cute stuff
. you save 10 times more as having
a hair-cut is expensive here and folks can save drastically on
their budget. Got the idea!!!
Think
about how much a producer looses for a "sensible movie"
.let's
keep all those running-around-trees movies aside for now!!! Producer
comes to such a situation that he will never make a mistake of
making a "sensible movie" atleast keeping the overseas
market in view. Let's take Compu-professionals from India
.they
do a lot of bargaining with their consultants when it comes to
hourly rate is concerned
.atleast 25$ per hour goes the talk
even if the economy is on a dip
.but when it comes to spending
a buck more for the much needed entertainment which is vital to-get-back
to next week's work
.N-O-W-A-Y!!!shouts their budget logistics!!!
The producer is drowned without a trace humming "never-never-never-overseas"
again
.his last words ofcourse!!!
The
other day I read an open letter from a Silicon Valley guy in Idlebrain
that NRIs deserve a "pat" too for promoting Indian movies
by watching the cute stuff spending their valuable earning-time.
Why a pat-on-their-back??? because these folks give a "critique
of the movie" on the internet I guess
. (you do not
need to pay specially for the phone line for internet in North
America & there is a flat-rate here for the phone line as
well as internet
.another clue for an effective budget management!!!)
Coming
to the point, one accusation is-they do not want to shell out
their money simply because Indian movies does not deserve the
greenbacks-support as the quality of Indian DVDs do not match
with that of Hollywood DVDs
.and folks does not want to listen
to the cost-crap-argument either
.
Another
interesting accusation is, Indian technology trends are copied
from Hollywood so why not copy the marketing trends too from Hollywood
which never failed at Box-office though there are as many pirated
versions prevail here too
. Guys, I want to make one interesting
point here
. the locals have a perfect weekend concept
.they
go for outing with the family
.be it a movie-a casino-to
play pool-or having a pint of beer
.together
.the quality
of time matters for them
.not the cost!!! so though they
have a VCR or a DVD player at home, they still want to watch a
sensible movie on big-screen with their family as part of their
outing, the concept of being-together and sharing-together after
a tough work out
. so Hollywood movies still have-a-say and
reigns supreme at Box-Office though there are pirated versions!!!
What about the D-E-S-I-S in North America??? Do we care for our
quality of time shared together in an outing with the family too
except the hourly rate logistics???
An
other one is -the whole Indian system has to be fixed regarding
cable operators and the concept of HUNDRED DAYS
.. I suppose,
if the DVD print is good, these operators will telecast the movie
in the whole area doing lot more damage so producers should not
make good prints like releasing original DVD prints at all
.
and let the theaters gross collections to keep HUNDRED-DAY-SPREE!!!
the producers can not take tough legal action either with the
kind of Soft-law prevailing in India!!! With this kind of logic,
maximum damage is done in the overseas
.with the pirated
cute stuff!!! Man, come out with some sort of solution!!! Looks
like a big-time-loop here
. On the contrary, Hollywood movies
do not care about HUNDRED-DAY-SPREE and the "pirated-cute-stuff"
is taken care off if telecast for a public viewing by the LAW.
Marketing on the basis of Hollywood movies is not possible in
this scenario I guess
.
So,
what needs to be done??? Fix-the-system is the answer!!! Forget
about loosing the revenue on Indian soil because of pirated cute
stuff!!! What about our "911" situation in North America???
What about English movies made by tasty Indian producers??? Do
you guys know that there are some English movies made too??? yes,
it's a fact!!! but after the movie is made, it has to be kept
in the box itself for one more year simply because no overseas
distributor wanted to buy succumbing to the desi-way-of-budget-logistics!!!
GREAT STUFF
Is n't it??? So, NO-OSCAR is in sight for an
Indian-English movie I guess
Let
us satisfy with pirated-cute-stuff and with mother-tongue-movies
for the time being!!! For god sake, do not dial "911"
now!!! Just support those people WHO FIGHTS AGAINST PIRACY &
SAVE THE PRODUCER!!!Let us satisfy with pirated-cute-stuff and
with mother-tongue-movies for the time being!!! For god sake,
do not dial "911" now!!! Just support those people WHO
FIGHTS AGAINST PIRACY & SAVE THE PRODUCER!!!
Tell
Srilakshmi Katragadda how you liked the article.
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